A BRAND DESIGN AND UI EXERCISE I DRAFTED 2021 REDESIGNING THE WEBSITE AND BRANDING ELEMENTS OF ONE OF MY FAVORITE LOCAL SHOPS.

NAKAMA TOYS | SPEC PROJECT

2021

MEDIUMS | ADOBE XD + ILLUSTRATOR + PHOTOSHOP

CREATIVE DIRECTOR| DESIGNER | ILLUSTRATOR | ANIMATOR

HOMEPAGE

BRANDING

EARLIER LOGO DRAFTS

In recent years, Nakama Toys has shifted its focus towards selling Gundam products. To better align with this emphasis and to place a greater OFFERING on offering Japanese import figures overall, I decided to HAVE THE LOGO FEATURE A GUNDam-esque mascot.

BUSINESS CARDS

KEEPING IN LINE WITH THE TOY THEMING, I DESIGNED THE BUSINESS CARDS TO RESEMBLE PACKAGING FOR AN ACTION FIGURE. INFORMATION FEATURED INCLUDES: STORE HOURS, OWNERS, LOCATION, SOCIAL MEDIA AND CONTACT INFO.