ARTIST SHOPS
CLIENT | REVERB | 2023
COLLABORATIORS
ART DIRECTION | LUIS CARRASCO + ALYYSA WELCH + LYNETTE SAGE + BREE WEATHERFORD + ARTIST PARTNERNS
PUBLIC RELATIONS: LAUREN TOLIVER, ANDREW GRETCHKO
DESIGN | LUIS CARRASCO
ONE OF THE HIGHLIGHTS OF MY TIME AT REVERB WAS COLLABORATING WITH DIFFERENT ARTISTS TO CRAFT PROMOTIONAL MATERIAL FOR OUR REVERB SHOPS. EACH SHOP HIGHLIGHTS THE ARTISTS AESTHETICS COMBINED WITH REVERB’S ELEMENTS AND BRANDING STYLE.
I WAS INVOLVED CREATIVELY EVERY STEP OF THE WAY, FROM INITIAL DRAFTING TO DELIVERING THE FINAL PRODUCT IN A PITCH DECK TO THE ARTIST. ADDITIONALLY I BUILT THE DEDICATED EMAIL SENDS FOR EACH SHOP AND ANIMATED VIDEO PROMOTIONAL MATERIAL LIKE TEASERS AND SOCIAL MEDIA ADS
SHOPS
SHOPS
-
![]()
NANCY WILSON OF HEART
-
![PORTUGAL. THE MAN]()
PORTUGAL. THE MAN
-
![]()
SUM 41
-
![]()
FRANK IERO OF MY CHEMICAL ROMANCE
-
![]()
WILCO LOFT
-
![]()
DAPTONE RECORDS
PROMOTIONAL VIDEO
PROMOTIONAL VIDEO
THESE VIDEOS WERE MADE EXCLUSIVELY AS PROMOTION FOR REVERB’S SOCIAL MEDIA ACCOUNT. WITH EACH ARTIST SHOP, I ALWAYS KEPT IN MIND HOW THE ELEMENTS I INCORPORATED WERE GOING TO TRANSLATE IN MOTION.
SOCIAL MEDIA TEASER
SOCIAL MEDIA TEASER
VIDEO TEASERS ARE PROVIDED TO THE ARTIST FOR THEIR SOCIAL PAGES AS PART OF AN OFFICIAL REVERB SHOP COLLABORATION ROLLOUT. I DEVELOPED AND ANIMATED EACH TEASER WITH THE ARTIST’S AESTHETICS IN MIND.